HyperX Renews Naming Rights Deal for Esports Arena Las Vegas | The Esports Observer

Allied Esports has announced a renewal of its exclusive naming rights agreement with gaming peripheral brand HyperX. The deal will continue the company’s naming rights to the HyperX Esports Arena Las Vegas. The multi-year deal will provide HyperX with branding and signage throughout the venue and inclusion in all promotions including content and social media. […]
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